This second edition of the authors 2004 book metaphorically selling features an appendix of 25 new stories38 pagesthat illustrates how salespeople can effectively use metaphors drawing on the authors personal experiences, this book focuses on effective business communication, particularly when selling products or attempting to secure corporate accounts. Some examples in this ebook include screen captures for educational purposes. Use a metaphor to suck people into the body of your content. David brainerd may i never loiter on my heavenly journey. Filled with more than 250 examples from modernday business, politics and media writing, the book illustrates not only how to use metaphors seamlessly but why they are so important. Best selling refers to the estimated number of copies sold of each book, rather than the number of books printed or currently owned. For their memories, their patience, and their guidance, i wish to thank charlotte, rob, and. Comics and textbooks are not included in this list.
Expanded edition of metaphorically selling, plus 25 fresh stories from. Before you sell your book, make sure that it has minimal highlighting, little or no cover damage, no torn pages, an unbroken spine, no water or moisture damage, no. His plays include all my sons 1947, death of a salesman 1949, the crucible 1953, a view from the bridge and a memory of two mondays 1955, after the fall 1964, incident at vichy 1965, the price 1968, the creation of the. Can you sell more ebooks by using amazon kdp select. The new way to sell fundamentals are the key to success. Using a metaphor as a tagline is another good way to clarify your niche. Videotherapy, 33 puppets, dolls, and toys as metaphor, 35 play as metaphor, 36 humor as metaphor, 38 experiential metaphors, 39 childgenerated metaphors, 41 collaborative tales, 42 to discuss or not to.
How to use the persuasive power of metaphors in marketing. Books by anne miller author of metaphorically selling. Most buyback sites only accept used textbooks that are in good condition or better. This book is filled with practical wisdom for people who want to take control of their lives, their. With humor, examples, and straightout how to anne miller walks the reader through the processes of accessing the audience to discover what metaphors will work best with them. What i mean by that is that he always seems to be looking backwards, to a greater and more golden past. Heres an example from anne millers metaphorically selling that begins an examination of the dot com bust and resulting economic downturn. Although this book is intended for sales professionals, its useful to content strategists and web writers creating sales content for websites and social media. As of today we have 110,518,197 ebooks for you to download for free. How to use the magic of metaphors to sell, persuade. A metaphor is a word or phrase that is used to make a comparison between two things. Anne miller has 60 books on goodreads with 1454 ratings. This page provides lists of best selling individual books and book series to date and in any language.
They can be very useful, and we use them all the time in daily conversation, and we do not even realize it. References to architecture, food, entertainment, books, dance, and. No annoying ads, no download limits, enjoy it and dont forget to bookmark and share the love. For the past 25 years or so the western book market has been inundated with a plethora of commodified spiritual prescriptions. What makes same side selling different from any other book on this topic is that it is coauthored by people on bothsides. Anne millers most popular book is metaphorically selling. The book helped me refresh on metaphors and think of new, practical ways to apply them to web content. Metaphorically selling how to use the magic of metaphors. Lets look at a few examples with a list of metaphors in various situations. Bibliotherapy, 30 drama as a source of healing stories, 32 videos or dvds as a source of healing stories.
The first is that, rather than choose their words carefully, they inundate their listener. How to use the magic of metaphors to sell, persuade, and. Language and thought in the context of empire by clifford ando, applied cultural linguistics. The spiritual book market is absolutely saturated with choices. Buy your books here and get up to 75% off retail prices. Metaphorically selling how to use the magic of metaphors to sell, persuade. The metaphor thesis, introduced in his 1980 book met aphors we live by has found 3 applications in a number of academic disciplines and its application to politics, literature. Its easy to confuse information with communication. People use metaphors in the business world on a daily basis they use some so often, in fact, that these more common metaphors have become part of the everyday. This book boasts of a unique fourstep model that allows you to become a master of metaphor. My grandma was pregnant, and she was forced to leave her 4yearold child in the hospital for a month, unable to risk contracting the diseasefor both herself and the unborn baby who ended up being my d. Perhaps you avoided metaphor in your headline, but want to open strong by creating an engaging visual representation in the readers mind.
Browse political science ebooks to read online or download in epub or pdf format on your mobile device and pc. Books by anne miller the tall lady with the iceberg. Usually tearing through them and leaving unimpressed. My dad once told me the story of his brother contracting polio in the postworld war ii epidemic. Lo and behold, annes metaphorically selling is by far the best book on the topic of metaphor and, the only one i kept.
Metaphorically selling helps you wield metaphor confidently. I am not a lover of the lower royalty offered under ku and the select global fund, but it does seem to give you access to a lot more ebook readers. This book introduces the reader to the world of metaphors, pointing out that the use of metaphors is a fairly natural everyday process. Billions of dollars are left on the table and hundreds of ide. Cross unrivaled christ, unstoppable gospel, unreached peoples, unending joy.
See more ideas about similes and metaphors, picture book, books. The tall lady with the iceberg and make what you say pay. Tuesdays with morrie by mitch albom 2 acknowledgments i would like to acknowledge the enormous help given to me in creating this book. The dangerous duty of delight daring to make god your greatest desire. According the macmillan english dictionary for advanced learners, a metaphor is a word or phrase that means one thing and is used to describe something else to emphasize their similar qualities. How to use the magic of metaphors to sell, persuade explain. This book introduces the reader to the world of metaphors, pointing out that the use of. Metaphorically selling does function as a workbook in that you are supposed to create your own campaign as you go but it was a little too casual and choppy for me. I have bought and returned a few kindle books within 24 hours. Tolkien, who created this marvellous vehicle, doesnt go anywhere in it. This book should be in the hands of all clergy and counselors who grapple with how to encourage others to forgive. Some of them wonderful contributions, others not so much.
The seven habits of highly effective people suggests a discipline for our personal dealings with. Same side selling integrity and collaboration drive. The buyers perspective is baked into every sentence of the book. The title is metaphorically selling but i was recommended to read it as part of a public speaking program, and i found it as valuable as would any sales person. The books are listed according to the highest sales estimate as reported in reliable, independent sources. If this describes you, take a look at a book called metaphorically selling by anne miller. Anne miller presentation coach on call coaching books. One is that having your book in kdp select is the only way to get your ebooks available on kindle unlimited ku. Here youll find a massive collection of ebooks including bestsellers and new releases that you can download and read in an instant. The dawning of indestructible joy daily readings for advent. Death of a salesman arthur miller was born in new york city in 1915 and studied at the university of michigan. Department of transportation federal aviation administration 800 independence avenue, sw washington, dc 20591 866 tellfaa 866 8355322. Presentation coach on call coaching books anne miller.
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